Zoe's eponymous fashion line already includes ready-to-wear, shoes and bags, and is currently sold in around 250 stores across the globe.
The fashion mogul has previously expressed her "constant mission to create a lifestyle brand" where women could wear "Rachel Zoe head to toe," and will expand this year into jewelry and cold weather accessories.
Her video chat initiative comes as brands increasingly attempt to interact with consumers -- designers including Burberry creative director Christopher Bailey and Muglers Nicola Formichetti are also well known for hosting live web chats with fans.
For more details on Zoes live chat see http://www.facebook.com/events/380328735332252/
Source:AFP Relax News